JT&T Real Estate Company's enters into the Digital World
A Digital Image That Speaks of Luxury and Eternal Beauty
THE DIGITAL HISTORY OF JT&T
JT&T is a recent real estate company, born from a team of professionals who share a passion for real estate, the desire to redevelop the urban contexts in which they invest, enhancing, at every opportunity, the timeless local craftsmanship, every aspect of each project and the human relationships that bind them to collaborators and customers.
Since the beginning the company has decided to rely on Fabulab for the creation of their digital identity.
WHAT WE DID
During the first phase we study and design the new brand identity, starting with the conception and creation of the logo, the choice of colors and the visual tone of voice.
The brand identity of JT&T was built on the DNA of the company that put quality, redevelopment, luxury, excellence at its center.
Based on this, the website – a digital showcase of JT&T – was then designed. Its structure enhances the philosophy of the company and the user experience in the search for properties.
Video images speak of the cultural and artistic beauties of Italy, while static images have the task of showing in great detail the characteristics of the properties and projects of JT&T.
To optimize the user experience, for the individual real estate projects it was decided to create descriptive landing pages.